Epic Success With Dr Shannon Irvine

Whose voice are people hearing when you speak? Is it your unique voice or simply a mirroring of other coaches? People don’t need (or want) cookie-cutter coaches. They are hungry for authenticity. They need to know that there are coaches out there who have been where they are, who have struggled, and fought for their dreams.  In this week’s episode of the Epic Success Podcast, I talk about finding your voice and having it heard in the marketplace. If you have struggled to make an impact in your coaching business, it may be because you haven’t found your specific and distinct voice.  If you’re ready to have your voice heard then turn up the volume and join me as we dig into coaching secret #1.  The biggest take-aways from today’s episode are:   It is about your journey.    You need to understand what you’ve been through and how you can use those experiences in your coaching business. It is through those experiences coupled with an understanding of transformational coaching that you can have the confidence in

I hate to say it, but I think it’s an important realization: the coaching industry is broken. What most coaches don’t realize is that they are working against the way the brain is wired to get results for their clients. So many well-meaning coaches have learned broken coaching methods, which means they are coaching the wrong way!  It means they are coaching symptoms instead of the source causing the symptoms. And if you’re one of those coaches, let me tell you: it’s not your fault!  There is no governing body - no regulation - in the coaching industry. Which is why just about anyone can become a “coach”. Even though these coaches mean well and their heart is in the right place, because of these broken coaching methods - they could be causing more harm than good. They could be causing their clients to work harder in all the wrong ways, which stops lasting and genuine transformation. In this week’s episode of the Epic Success Podcast, I talk about the broken parts of the coaching industry. Coaches are needed no

As coaches, we’re never satisfied with surface level transformation for our clients.  We want to see deep and lasting transformation that takes them to levels higher than even they imagined.  But how do we get there?  What are the steps that we, as coaches, need to take in order to take our clients there? Well, I’m talking today about the 10 steps that every coach needs to develop in order to get our clients to that place that pushes them to their potential.  In this episode of the Epic Success Podcast, I’m talking about the ten steps and over the next few weeks, I'll be diving deeper on how to implement them into your coaching business (or if you’re just getting started how to begin to develop these coaching secrets). This will help you amplify the results for your clients and, in turn, create raving fans that sell out your programs! I’m super passionate about this, so let’s just dive right in! The biggest take-aways from today’s episode are:   “Your 1% is 100% unique to you.”    It’s crazy to hear, but as

Let’s be honest, the last few years have shown us that almost nothing is certain.  We’ve seen incredible change in how businesses are being created and run and I bet you’re wondering how you can be a part of this shift.  Your story and your experiences are valuable.  And not just to you: there is someone out there who would benefit immensely from your experience and your expertise.  With so many people looking to make a shift... in their career, creating a side hustle, or even just a life shift… I felt I just had to address this.  I’m very passionate about the topic of becoming a coach. And in this episode of the Epic Success Podcast, I’m talking about the importance of timing in entering the field of coaching. NOW is the time. Now, more than ever, the world needs more coaches and we need those coaches to know the right and wrong way to coach.  If you’ve been feeling an itch for something different, for something bigger and more impactful in the world, grab something to write with and let’s dive in!  The bigg

Let me tell you a true story about my coach. My coach spent four years in a job, making *okay* money, climbing the ladder in an industry she didn't care about, because she didn't feel like she knew enough. It took some time for her to come to a realization - which was figuring out her blind spot - that changed everything for her. Her blind spot wasn't that she didn't know enough. Her blind spot, she realized, was that SHE was the only thing getting in her way. And so she did what any sane person wanting to develop a great feature for herself would do and jumped. She knew it was the right next step for success in her business and life, even though it was outside of her comfort zone. And, sure enough, she scaled to an eight-figure business in just a few years. What would be possible if you had a good coach, a good plan, and somebody that believed in you until you could believe in yourself? I'll tell you: your whole life would change. You will be as successful as the thoughts you allow your brain to constantly r

We’ve been talking about unlocking your limitless potential recently and I’m so excited about the thousands of people jumping on board, ready to break through their glass ceiling.  As a driven entrepreneur who wants to change the world, you know that breaking through to the other side is not the end of the journey - it’s only the beginning.  Once you’re on the other side, you feel empowered and limitless, and you go on to do things you’ve never done before.  And as you come to that new vantage point and start to see what’s possible, your desire for more impact grows, and your drive gets bigger to serve even more people.  Oftentimes we view success as a destination.  “If I could just get to x.”  “Once I make x dollars a month.”  “I know that when I achieve x then I will…”  But success is not an ‘x marks the spot’ location on a treasure map.  It’s not the final destination, it’s part of the journey.  In this episode of the Epic Success Podcast, I’m talking with former client of mine and all around incredible hu

There are fewer than 90 days left in 2021.  What were your thoughts when you read that?  Did you feel shocked?  In disbelief?  Maybe a little anxious?  Do you feel like you lived up to your full potential in the last three quarters?  If you’re like me, and most other visionary entrepreneurs, you’ll answer that last question honestly with: probably not.  That’s not to say you haven’t been successful or experienced accomplishments. You totally have and that’s worth celebrating!  AND there’s a whole other level (of income, service, success) waiting for you to break through, and what I’m talking about today will help get you there.  In this episode of the Epic Success Podcast, I’m talking about maximizing YOUR potential for the next 90 days. We’ll look at those top entrepreneurs who seem to always accelerate their success and achieve their goals, and unlock how YOU can experience that same ease of success. If you’re ready to maximize your potential and create a limitless life, listen in!  The biggest take-aways f

Whether you’re trying to climb the corporate ladder, create freedom in your life, or you just know that you were meant for more… As high achievers, as visionaries, we’re always striving for more, more, more.  And that mentality comes from the thinking that there is just not enough.  There’s not enough time, there’s not enough money…  But (great news!) that is just not the case. Your brain is filtering your surroundings from a scarcity mindset. This causes us to believe that there isn’t enough success for everyone out there and you have to hustle to achieve.  The word abundance pretty well encapsulates what we are all trying to create.  When we can shift our minds from lack to abundance, we are actually able to create more time and create more money, and see our lives and businesses through the lens of abundance.  In this episode of the Epic Success Podcast, I chat with a member of my tribe, Alex Lianne Carter, who has transformed her life and business through the Epic Success Program and continued on to the N

Do you know what it feels like to hit the glass ceiling of success? Maybe you have this big dream, this big vision, where you know you’re called to more, but it seems like no matter how hard you try or how much progress you make, the success you want is juuusssst out of reach and somehow unattainable. I know that feeling. I’ve been there.  Feeling like God has put a calling on your heart, a desire that you might not be living up to fully. And even though you can feel overwhelmed to the point of wanting to give up sometimes, you just can’t. There’s a fire driving you forward. Because you know.  You can break through that glass ceiling to your potential on the other side.  You can achieve limitless success.  In this episode of the Epic Success Podcast, I chat with a client and friend of mine, Joy Foster, who has gone through the Epic Success Program and continued on to the NeuroCoaching Certification™. Joy dives into her experience of wanting so much more for her life and business, hustling endlessly and feelin

Forewarning: I’m just a little passionate about this subject.  So, I’m just going to come right out and say it: you’re being sold something that doesn’t serve you.  No, I’m not talking about that product your next-door-neighbor sells as a side hustle.  I’m talking about the idea of “working on your mindset”.  Honestly, what does that actually mean?  The concept of “mindset” has become so polluted and overused in the marketplace. The reality is, if you want to be successful in your business and life, you have to understand that creating success is not about “working on your mindset” with wishing, hoping, and trying harder. Instead, shifting your mindset begins with understanding the way your brain works and training your thoughts to reflect your reality. You must purposefully step in to train your brain what and how to think. In this episode of the Epic Success Podcast, I go into a bit of a rant, but it’s all for your benefit. I’ve been watching common messaging around mindset online and it gets me impassioned

Do you consider yourself successful?  In your business?  In your income?  In your relationships?  How would we answer these questions if we were honest with ourselves?  As entrepreneurs, we often sacrifice things that are super important in our lives for the idea that once I arrive at ‘x’ figure, or once I get this promotion, or once I get to this place in my business…  …then I will reach my definition of success. …and then I can finally show up and have those moments that I’ve been missing. But then the sense of urgency steals the joy of it, because those moments are slipping away.  This week on the Epic Success Podcast, I’m talking about leaning into untapped potential and how your brain wires and fires actual success. There is a key difference between those who are living a limitless life (limitless business growth, limitless impact, and limitless relationship satisfaction) and those who constantly feel a cap on their ability to reach new levels. If you’re feeling capped in one, or all of these departments

Can we talk for a minute about the illusion of balance?  Especially in 2021, it feels like we are busier than ever.  We have multiple interests and responsibilities to juggle, and no amount of color-coded calendars will give us the elusive “balance” we really want.  The truth is, we don’t know what balance is, we just know we don’t have it. If you’re ready to get clear on what balance can look like in your life, listen in! This week on the Epic Success Podcast, I talk with a dear friend of mine, Christy Wright. She’s a number one best-selling author and founder of The Business Boutique. We’re talking all about taking your time back, with her new book, Take Back Your Time - A Guilt Free Guide to Life Balance,  that is in pre-order right now.  Christy has a gift for showing you exactly how to look at all areas of your life, ditch the idea of balance and really take your time back with practical advice.  The biggest take-aways from today’s episode are:   “What if balance isn’t something you do? What if balance

How often as entrepreneurs do we feel overwhelmed, and spread too thin?  Our to-do list feels miles long.  We jump from one task to another because they’re all important and all require our attention.  And we can never get everything done that we want to in the day.  We have a hard time focusing on just one thing. But instead of crossing tasks off our lists, this leaves us with multiple half-finished tasks, and the overwhelm is still there.  Even though you may be accomplishing more than most, you still don’t feel successful. Let me tell you, friend, it doesn’t have to be this way.  This week on the Epic Success Podcast, I share with you 9 time-saving habits: a system used by highly productive, high-achieving entrepreneurs that you can use to gain hours back in your day! I can’t wait to share with you these tips that will help you be more productive, crush your goals, and reach your biggest dreams.   If you’re ready to take back control of your time, grab something to write with and listen in! The biggest tak

We’ve been talking a lot about habits here recently.  You might be wondering: “How do I create a good habit that actually sticks?” Committing to creating a successful habit is easier said than done. Motivation is flimsy at times and willpower doesn’t necessarily hold out when we need it to. But habits don’t come from motivation or willpower. They come from commitment and repetition. They come from pushing through weak or even non-existent motivation. They come from reminding yourself of your “why” and using that to take the next step. This week on the Epic Success Podcast, I dive deep into harnessing the power of your brain to create lasting habits. I’m taking the mystery out of habit change! We will look at how our brains are wired and how that knowledge can help you finally kick old habits to the curb and adopt those healthy and productive habits you desperately need in order to create the life and business you really want. If you’re ready to take control of your habits and daily routine, grab something to

Did you know, on average, a person makes over 30,000 decisions in a single day?  And that’s just on average.  As an entrepreneur, you’re faced with even more decision making as you navigate building your business. Do you feel you just react to things that happen in your business and then quickly decide based on your emotions in that given moment? Or even feel like you can’t decide at all?  … I’ve been guilty of this too... And I know from personal experience that it can often feel like things are happening to us, leaving us feeling wildly out of control. As much as I know you are wanting to become the creator of your thoughts and life, it can often feel like the decisions you’re faced with are largely out of your control. Truth is, those decisions that you’re making are created from thoughts, and you have 100% control over your thoughts. All your decisions create your reality.  This week on the Epic Success Podcast, I want to empower you to take control of your decisions by taking control of your thoughts. Th

Do you ever notice that some days it all clicks and aligns and you feel like you’re thriving? Those days are the best.  But then why is it that there are so many other days you feel like you’re striving to survive and make it all work? Well, I’ll tell you a secret. It’s normal to always be learning and evolving.  The key is to check in with ourselves, ask better questions and keep moving towards our next-level self.  You know, that version of you that’s not chasing the validation of value but instead adding value to others from a place of abundance.  This week’s episode of the Epic Success Podcast is all about choosing your way of being. The difference between these two ways of being - thriving versus striving - comes down to two things: our mindset and our focus.  Are you ready to transform your daily mindset? Let’s dive deeper... The biggest take-aways from today’s episode are: “You can’t make transformation happen through working harder and striving.” I know, this is the opposite of what society and cult

Habits.  We all have them.  Some of them, like daily exercise, are habits we want to build or maintain.  Others, like staying up too late, are habits we’d like to break.  Trying to create a new routine with positive and productive habits can seem difficult to maintain on the surface, but when you look at the brain science behind building a habit (or breaking one) it’s not as daunting as you might think.  This week on the Epic Success podcast, I’m sharing how habit success is an inside job. One thing I know from my studies of NeuroPsychology is that becoming successful, in business AND life, is a result of the daily habits of what you think. It all comes back to my brain-based NeuroCoaching Model™, which I’m giving you a peek of in today’s episode!  Are you ready to learn how to hack your brain to create habits that work for you, and your business?  The biggest take-aways from today’s episode are: “A habit is just a decision repeated over time, just like a belief is just a thought repeated over time.” A habi

We talk about money here all the time.  We talk about money stories and automations in your brain that cause you to think a certain way about money.  And if you grew up with any kind of background in faith, you might have some really broken stories around what money is, what it isn’t, and what it really means in the Kingdom of God.  This week on the Epic Success Podcast, I talk with my dear friend and founder of Dream Factory Co., Adam Flores. One of Adam’s super powers is helping faith-based entrepreneurs step into their biblical principles around success and money!  This is an impactful episode for entrepreneurs with a biblical background. Do you have something to take notes with? I can’t wait to dive in!  The biggest take-aways from today’s episode are:   “The spirit of poverty is an outside voice of the enemy getting you to believe what you’re lacking.” [2:58]   An example of this is from The Garden. Adam and Eve are in this world full of abundance and the enemy was able to narrow their sights on the th

If you’re in the world of business, you are familiar with copy and messaging.  As business owners, the goal is to deliver our message to potential clients in a way that makes working with us a no-brainer.  But in a world with every bit of information at your client’s fingertips, how do you make your messaging stand out?  How do you avoid the easy route of mimicking someone else’s message and truly delivering your own?  This week on the Epic Success Podcast, I talk with messaging and copywriting expert, Ray Edwards. Ray is a best selling author who has a talent for speaking (and writing) in a way that gets your unique message out into the marketplace. His new book How to Write Copy that Sells (aka my copy bible) is an incredible tool that teaches how to narrow in on your central message.  Did you grab something to take notes with? Because you’ll want to jot down these actionable takeaways. Let’s dive in!  The biggest take-aways from today’s episode are:   “Anybody can follow the framework and fill in the blan

As an entrepreneur, you cannot avoid the discussion about money… And the topic of money often gives people a strong emotional reaction.   The fact is, your stories about money are governing 90% of your daily actions and decisions.  But do we really know where our feelings about money came from?  So much of it is built in the subconscious from what you learned in your childhood and young adulthood..  Once you change those money stories it changes your life forever. When you do that, you put yourself in a position to dream, to take what you can control and lean into your dream.  Think: why not me? This week on the Epic Success Podcast, I talk with my friend and personal financial expert Rachel Cruze. She has written a (soon-to-be-best-selling) book, Know Yourself, Know Your Money all about understanding your patterns with money and how that plays a role in your business.  I’m so excited for this episode! Ready to tackle your money story? Let’s dive in!  The biggest take-aways from today’s episode are:   “Money