Adcast

David Bates is the founder, CEO, and Creative Director at Bokeh, a global integrated creative agency built to craft brand stories that drive connections and bridge the gap between traditional and digital media. David started Bokeh as a side-hustle when he was 22 years old and working for Google as a video producer, not too long after Bokeh’s inception, David left google to pursue Bokeh full-time. What started as a few guys making wedding videos has turned into a widely successful, nationally recognized creative agency. Aimed at developing compelling content for every storytelling platform, Bokeh specializes in providing cinematic marketing, branding strategy, and creative design to both startups and commercial enterprises. Bokeh has provided their services to some of the most exceptional teams and industry giants in the world; working with companies like Apple, Google, Spotify, Airbnb, Instagram, Facebook, Coinbase, and Bumble- just to name a few. In this episode of The AdCast Podcast, David and I discuss our

Based in the Netherlands, Nick Bailey is a highly decorated creative strategist and digital marketing expert. Named by Adweek in 2011 as one of the world's top 10 creative minds in digital, Nick has held strategic and creative leadership positions at AKQA, Isobar, and DigitasLBi, and picked up over 100 international awards along the way. In 2018, Nick became the creative partner & CEO of “futurefactor” a global communications consultancy that helps creative innovators and ambitious brands identify, articulate, and amplify a leadership position. Through communications strategy, content, and PR; the 20-strong business has achieved a twelve-year long legacy of helping creative companies, tech innovators, and ambitious brands like Airbnb, General Mills, and Uber be the best version of themselves, and be future-proofed for the coming era. IN THIS EPISODE The future of creativity and access to essential creative tools, the social climate of comedy, the risks and requirements of creativity, things creative peopl

Ryan Baggott is a Digital Marketing expert with over a decade of digital marketing, social media, and content creation experience. Based in the Hilton Head Island/Savannah area, there is no other consultant who has generated more sales, leads, engagements, or video views in the social media industry. In 2020, Ryan released his revolutionary app called ‘Tap The Table’, an AI & Automation Software, designed to automate your digital marketing, as well as provide detailed  & accurate breakdowns of your ROI analytics. If you’re interested in online marketing for your business, you will not want to miss this one. IN THIS EPISODE The truth about Facebook & privacy, the potential of automation for business, navigating funnel marketing, old school vs new school avenues of marketing, the trajectory of human social behavior. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver the

Andy Nairn is one of the world's most respected brand strategists, and the co-founder of one of the UK's most successful creative agencies: Lucky Generals. Named after Napoleon's famous quote "I would rather have a general who was lucky than one who was good", the agency has more than lived up to its name, securing work with Amazon, Virgin Atlantic, Yorkshire Tea and many more. Lucky Generals has been shortlisted for Campaign magazine’s Agency of the Year for the last five years in a row, and Andy has been recognized as one of the top five creative people in world advertising by Business Insider. While he certainly believes in hard work, he argues that one resource that’s missing from many agencies, and marketers alike is, you guessed it; luck! In his book “Go Luck Yourself” he demystifies luck, and offers 40 ways to stack the odds in your brands favor. IN THIS EPISODE The future of marketing agencies, discovering different avenues of creativity, authenticity in branding, and the inspiration behind his book “

IN THIS EPISODE In 2021 The AdCast Podcast had some milestone episodes and insightful interviews with some hard hitting guests, and in this special episode we wanted to give you our best moments of the year! Enjoy. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media buying. Ultimately, we believe every business deserves Very Important Placement. The VIP Marketing team understands that all media plans are not created equal. So much great creative work is sabotaged by their placement. What good is an awesome video if no one sees it? Or, what if it’s served to the wrong audience? Generally speaking, you’re w

Blair Enns is the founder and CEO of Win Without Pitching, the sales training and coaching program for creative professionals. Since founding Win Without Pitching in 2001 (as a consulting practice, initially), Blair has advised hundreds of design firms, advertising agencies and other creative practices on six continents on how to deprogram themselves from the standard approach to winning new business. IN THIS EPISODE We discuss how to price creative work on value and not hours. This is a great discussion and you'll learn a lot! ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media buying. Ultimately, we be

On todays episode we are going to spend some time with Pinterest.  Our Guest, Lindsay Shearer is a "Serial Entrepreneur" & traffic generation specialist who has helped businesses scale from 6 to 9 figures in sales per month using only Pinterest Some of the topics discussed are: When is Pinterest the best avenue for your social presence? What kind of businesses could benefit from posting on Pinterest? What tools are on the back-end? Theres a lot of great information here for anyone wanting to know more about Pinterest. This is the AdCast. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media buying.

It's a great day for NCAA players, but it's an even better day to be a listener of The AdCast Podcast. Because we welcome our first return guest, SC State Senator Marlon Kimpson. He is back to speak with us about the new ruling that allows NCAA players to earn money off of their name and likeness for the first time ever. It's a historic decision that will lead to big changes in all of college sports across the board. Some of the changes discussed include: Economic inequality among students. How will recruitment be affected? Providing financial eduction for students. The effects of the Ed O'Bannon case. AND MORE!!!! ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video pro

It's one thing to say what you do, but it's another thing to sing it. We invited "The Jingle Dude" Cary Reich to the AdCast Podcast to talk about the effect that a musical signature can have on your business. We go over the effectiveness of jingles, and the creative impression they leave on their respective markets. Stay tuned a for a conversation that's both super fun and super informative. This is the AdCast. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media buying. Ultimately, we believe every business deserves Very Important Placement. The VIP Marketing team understands that all media plans are not

The need for content in today's world is at an all time high. Many businesses understand the importance of providing relevant, relatable content to their audience. But what do you do when your business needs outweigh your ability to produce high quality content? The answer is simple, hire a professional. That's the philosophy behind Verblio, The blog and content writing service that over 1500 businesses rely on month after month. In this episode of The AdCast Podcast we speak with Mr. Steve Pockross, CEO of Verblio and go into depth into what it takes to make compelling content for businesses across the world. Check it out! ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video produc

If you've never listened to an episode of The AdCast then this is the one to start. We talk with the one and only Chris Do. Chris Do is an Emmy award-winning designer, director, CEO and Chief Strategist of Blind and the founder of The Futur—an online education platform with the mission of teaching 1 billion people how to make a living doing what they love.  Chris is a leading voice for Creative and Marketing Professionals around the world and brings his perspective to the AdCast while we also learn a little bit more of what makes Chris Do who he is. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video production, social media marketing, graphic design, media planning, and media

Welcome to the episode 4 of the AD Cast : The Podcast for Marketers and Advertisers. Host Eric Elliott speaks with Attorney Ken Harrell from the Joye Law Firm, a Personal Injury Law Firm based out of South Carolina. They speak about: Personal Injury Lawyer Advertising Doing what is right by the Profession How much law firm marketing has changed in the last 5 years The challenges and opportunities with advertising The perception of personal injury lawyers Why advertise your firm? Connect w/ Ken Harrell:  Website: https://www.joyelawfirm.com/our-attorneys/ken-harrell/ Instagram: https://www.instagram.com/kenny_harrelljlf/ LinkedIn: https://www.linkedin.com/in/kenny-harrell-6b760616/ Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.linkedin.com/in/iamericelliott/ Instagram: https://www.instagram.com/ericmelliott/ Twitter: https://twitter.com/ericmelliott Brought to you by VIP Marketing and Advertising. About

The AdCast Podcast Episode 51, with Eric Elliott and Barrett Brewer Connect w/ Barrett Brewer: LinkedIn: https://www.linkedin.com/in/barrett-brewer-1aa0167/ Twitter: https://twitter.com/barrettbrewer Facebook: https://www.facebook.com/Barrett.Brewer.BizLaw Instagram: https://www.instagram.com/brewerlawfirmsc/ Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliotts... LinkedIn: https://www.linkedin.com/in/iamericelliott/ Instagram: https://www.instagram.com/ericmelliott/ Twitter: https://twitter.com/EricMElliott Podcast: https://open.spotify.com/show/57h1TKWmvENS9QhBPDkXdl ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the right people, capture their attention. In brief, we get results with premium video produ

You don't just stumble into a moniker like "The Millionaire Maker" by accident. Serving for over 35 years as a trusted personal injury attorney, Ken Hardison developed the law firm management and marketing strategies that would ultimately lead to him founding PILMMA, the Personal Injury Lawyers Marketing and Management Association. Through PILMMA, Ken has helped law firms double and even quadruple the revenue and size of their practices. Ken sits down with our host, Eric Elliott, to give us some insights into some of the key factors that lead to management and marketing success. How important is hiring the right employee team? What do I have to do to grow my business? How do we keep both our clients and employees happy? What does my law firm need to spend in advertising? Can Ken make us a millionaire? PILMMA founder, Ken Hardison, gives us a look inside his visionary mind to help law firms and business owners grow in the best way possible. Connect w/ Ken Hardison: Website: https://www.pilmma.org/ LinkedIn: ht

How many times are you willing to do something wrong in order to figure out the right way? Today's guest on the AdCast, Arnie Malham, explains to host, Eric Elliott, and the rest of us that sometimes it can take years of doing the wrong thing to finally lead to the right. In fact, Arnie literally wrote the book on it. Speaking of books, make sure to check out Arnie's Better Book Club, where teams can read together and grow together while getting rewarded along the way. How important is "Culture" within a workplace? What does it even mean to build culture among the people in your company? During the conversation, we'll learn what goes into this growth process. How do we grow our team, our company, or even ourselves? We'll learn all that and more on today's AdCast. Connect w/ Arnie Malham: LinkedIn: https://www.linkedin.com/in/arniemalham/ Twitter: https://twitter.com/amalham Connect w/ Eric Elliott: Website: https://ericelliott.com/ Facebook: https://www.facebook.com/ericelliottspeaker LinkedIn: https://www.li

Today's AdCast guest is Ali Awad, known to many as "The CEO Lawyer." One would think that running an 8-figure Personal Injury Law Firm would be enough of an achievement, but this law firm is only one of Awad's numerous successful business ventures. Our host, Eric Elliott, sits down with Ali to discuss a multitude of topics, covering practicing law, running a business, and even spreading inspiration any way possible. Dissatisfied with his current position, Ali made the choice to take his life and career into his own hands and go into business for himself. As a multilingual legal professional in today's world, Ali is able to share some valuable insights into building brands, cultivating a culture, and generally growing a business. Is it all about power moves, or is there a deeper lesson we can learn that can help those of us in a similar situation Ali found himself in years ago. Take a listen, and see what we can all learn from The CEO Lawyer. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency ba

What a crazy year 2020 has been. In a year that began with the tragic passing of Kobe Bryant and also saw growing protests in the streets amid the deadly outbreak of Covid-19, we experienced our share of tragedies. Even so, we also saw some good come out of all this, and as luck would have it, The AdCast continues to truck along. As we all continue to march ahead through a global pandemic and prepare to flip to our new chapter in 2021, we here at the AdCast would like to take a moment to celebrate some of the highlights from the past year. Our Chief Inspiration Officer, Eric Elliott, had the pleasure of discussing a range of topics with a truly eclectic group of individuals. The AdCast enjoyed appearances from innovative marketers, visionary business owners, successful attorneys, a couple of ordained ministers, and even a presidential candidate. Let's reflect on some of the best highlights these fascinating people had to offer us throughout the year. Enjoy! ABOUT VIP MARKETING VIP Marketing is a digital adver

In today's live version of the AdCast, Eric Elliott has a conversation with Founder and Owner of Bailey Law Firm, Tyler Bailey. Tyler takes us through his journey from athlete, to entrepreneur, to attorney and gives us a look into his philosophy and what drives him. His firm helps people throughout the state of South Carolina handle their Personal Injury, Workers Compensation, Civil Litigation, and Criminal Defense cases.  What goes into owning and running your own law firm? What sacrifices does this endeavor entail? Can all of these responsibilities and obligations lead to Compassion Fatigue? Tyler will offer his singular insights on all of these questions. If you're struggling with a drive or motivation in any capacity, take a few minutes and listen to Tyler Bailey.  ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within sco

In today's AdCast, our host Eric Elliott delves into the mind of a true expert in the field of digital marketing and advertising, Paul Potratz. As owner of Potratz Partners Advertising, Paul brings his experiences and understand of the marketing industry to share with us. How have advertising agencies changed over the years? How is the industry evolving? Paul began his own agency with $6,700 in savings and 3 employees, total, which has blossomed into a power house that generates tens of millions of dollars in sales for their clients. Paul Potratz prides himself on sharing with business owners how to grow by spending less and selling more with the art of video, photography, and storytelling. Eric and Paul cover such topics as an agency's lifespan, finding your niche, and how to survive in the marketing industry. Looking for more Paul Potratz? You can find more about him through Forbes or one of his other free resources. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC.

In today's Ad Cast, we're getting political, but probably not how you expect. Eric Elliott sits down with 2020 Presidential candidate, Jade Simmons, to discuss several of her many talents. From music to politics to speaking arrangements to writing books, Jade works to spread her uplifting message of audacity and transformation. We'll dive right into what makes this Independent candidate so refreshing through her Operation Restoration 2020 campaign. If you're looking to find out more about Jade, you can book her for both concerts and speaking arrangements. You can read up on more of Jade's inspirational insights, as well, through her devotional book, Audacious Prayers for World Changers: Live and Pray Out Loud. ABOUT VIP MARKETING VIP Marketing is a digital advertising agency based in Charleston, SC. Our mission is to separate our clients from the crowd. We commit to serve and deliver their marketing and creative needs on time and within scope. So then, our goal is to partner with businesses to market to the r