Soulful Mba

We all face self-sabotaging thoughts on occasion and it is important for us, as women, to collectively confront these issues so that we can move passed them as a community.  Today we get into self-imposed limitations, balancing vision and action, the ever-present victim mentality, and setting realistic goals.

Kelly helps feminist entrepreneurs and culture makers sell to women without selling out by teaching feminist principles, including how they apply to marketing and other facets of business. She talks openly about controversial topics, including the false perceptions that exist around poor people and money. As a busy mom of five kids and a thriving entrepreneur, Kelly’s story is motivating and her message is profoundly important. 

Emily is a success coach and the author of the new book: I Heart My Life. Emily teaches women to examine their mindset around money and to do away with the limits we so often put on ourselves. She reveals how our false backstories are holding us back, and she shows us that, as ambitious women, we need to have more conversations about what we desire—including stories and examples that represent successes we can emulate. Emily is such a great example of this kind of success and her fearless attitude is something we can all learn from.  Emily shows us that we have such amazing power to transform and mold our very existence through our thoughts, including the amount of money we have access to.

In this episode, we’re getting vulnerable and sharing our money stories with you. This is not always an easy topic to discuss publicly, yet we need to start having these conversations in order to remove some of our collective shame about money—shame that is not helping any of us, particularly women. Going back to our memories of childhood, we share some of the difficult circumstances that shaped our understanding of—and relationship to—money. We hope that our experiences will give you the courage to confront your own stories about money. Don’t miss out on this heartfelt conversation!  

On this re-released episode of the Soulful MBA podcast, we talk about a slightly controversial topic—the value of a wife. We touch on several articles we’ve read recently about the economic benefits for men who have a wife at home (or at least in a position where she is still primarily responsible for childcare and the emotional labor that takes place in families). As feminists and entrepreneurs, we felt that it was important to invite this conversation into our community because there is still so much we need to shift in our culture around gender and the workplace. Do you also wish for a wife—someone to take care of all the details and homework so that you can focus on your career and on building your business? The first article we’re discussing is “70% of Top Male Earners in the US Have a Spouse Who Stays Home”. Another article we’d like to talk about is titled “What ‘Good’ Dads Get Away With”, which is the other side of the coin. You might have a husband who does a lot more than most husbands and fathers,

As with last year, we’re bringing you a recap of the year vis-à-vis our favorite things. Here are the links for you (think of it as a stellar gift guide or a place to bookmark for inspiration later on): Best Books Jeni: The Great Alone / Start Finishing: How to Go from Idea to Done  Sandy: The Testaments: The Sequel to The Handmaid's Tale Best Netflix Shows Sandy: Bikram Jeni: The Marvelous Mrs. Maisel / Country Music: A Film by Ken Burns Best Purchase Jeni: Blackbird Dagger Earrings Sandy: Moose Knuckles Coat (super Canadian) Most Influential People Sandy: Claire Pelletreau  Jeni: Nathan Latka (loved his book) Favorite Instagram Accounts Sandy: https://www.instagram.com/alexandriaslens/ Jeni: www.instagram.com/dudewithsign/ Best Decisions Sandy: key hiring decisions Jeni: taking a legit family vacation / hiring   Best Articles Jeni: The ladders of wealth creation: a step-by-step roadmap to building wealth Best Podcasts Sandy: Unf*ck Your Brain Jeni: Episode 126 | The Value of a Wife Our Words for 2019 Jeni:

#147 An Intentional Approach to Your Numbers It is a common misconception that numbers are out of a business owner’s control. This pervasive thinking is not only untrue but also lends itself to a passive financial approach. Jeni and Sandy want you, as the powerful entrepreneurs you are, to take charge and be intentional about your numbers. During this episode, they debunk this passivity myth and discuss why it is so important to realize that you have financial agency as well as what you can do once you make this pivotal mindset shift. They also move past the conventional understanding of profit and offer an alternative lens. Profit should be the ultimate goal of every business endeavor, so changing current thinking unlocks unlimited potential. They have used this model to great success in their own businesses and they share these stories today. Ultimately, in shifting thinking about profit and numbers, you change your approach to business entirely.   Key Points From This Episode:   Why moving from financial

Far too often business owners either fear or dread looking at the numbers or simply find it impersonal and boring. This is not an empowering way to approach your financials and does not have to be the case! Looking at the numbers can become a sacred monthly ritual where you take time to pause and reflect on all that you have accomplished and where you have room to improve. If this sounds like something you’d like to incorporate into your business, today’s show is just for you! Jeni and Sandy believe that what you track grows, not only because these numbers are in your consciousness, but also because you can create systems based on the data you uncover. There is often shame around small numbers, but every business has to start somewhere, so take time to understand and appreciate them. Every lesson the numbers teach you can be put to use to grow your business or make informed choices for how to move forward. Jeni and Sandy share two aspects of tracking numbers. They first talk about bookkeeping, what it is and

In this episode, where we dig into everything you need to know about profit and loss statements.  Understanding the numbers and margins that our business generates each month can be intimidating—and understandably so—but we are here to tell you why it is actually incredibly empowering to be aware of your finances. Our profit and loss statements and balance sheets give us valuable incremental information that we use to make decisions each and every month in our company. While P&L statements may seem impenetrable, having a clear understanding of what they are telling us makes it SO much easier to make properly educated decisions moving forward. We help you understand the different sections of a profit and loss statement, the difference between gross and net profit, as well as the difference between top line and bottom line revenue today. We also get into the logical progression any new business must take, from requiring capital to breaking even and, finally, to generating revenue. We speak about the side hu

In this episode, we talk about something that makes many of us uncomfortable: financial numbers. As an entrepreneur, it is so important to know and understand the numbers in your business, where to look, and what to be tracking. Whenever we talk about numbers, we see the fear it triggers. This episode is packed with our tips for tracking your data and using it to make realistic predictions. We also discuss the value of separating your personal and business finances, as well as how to maximize the skills of an accountant in the not-so-sexy world of bookkeeping.  By the end of this episode, you’ll walk away no longer feeling fear or shame about the numbers in your business. If you want to take control of your money, know how it is working for you, and make smart decisions toward financial independence—this is the episode for you! Key Points from This Episode:    Why so many entrepreneurs, especially women, fear and avoid looking at their numbers.   Why women need to dream bigger and work toward ultimate financ

In today’s episode, we are talking all about in-person gatherings and the powerful effects they can have on your online business. As online entrepreneurs, we find that our offline and online identities can become incongruent with one another. This can lead to feelings of isolation, which is why it is so important to connect with like-minded people in-person. Attending live events can often seem like a hassle, but because as humans, we are hardwired for connection, the benefits of attendance far outweigh these perceived obstacles.   We love attending these gatherings so much and believe in their power so much that we have decided to organize a retreat of our own in April 2020 in the hills of Santa Fe, New Mexico. Although organizing the event is a great deal of work, it ‘s worth it for the connection and all-round magic that takes place. These events have helped us connect with one another and so many others and we hope to inspire you to attend or even organize a gathering of your own to foster deep and boundl

Welcome to another episode of The Soulful MBA podcast! Today’s guest is Becca Tracey. Becca is Founder of The Uncaged Life, where she teaches solopreneurs – typically life-coaches, designers, and consultants – how to get new clients and launch their businesses.    We invited Becca on the show to share with you how she has crafted a life based on freedom and adventure. Becca lives a life that is the definition of “uncaged”—a type of life we’ve all spoken about having but often don’t know what steps to take to make it a reality.   Becca launches just one-product twice a year— that’s it! This business model enables her to spend most of the year traveling in her van, rock-climbing throughout North America with her partner and dog, and take weeks off at a time to go backpacking—while still maintaining high-revenue and consistent offerings.   In this episode, you’ll discover exactly how Becca set up her business, what she sells, and how often she launches. Becca shows us that less really can be so much more and how

If you’ve ever worried that you need a massive email list or social following to successfully  launch as online program, this week’s guest is living proof that you absolutely do not.   Ericka Thomas, founder of Elemental Kinetics LLC, joins us on the show to share the juicy numbers from her first-ever online launch. As a recent graduate of our new Beta Launch Lab course (our Inner Circle clients got first dibs!), Ericka has truly embraced a new entrepreneurial mindset and found well-earned success right out of the gate. Ericka breaks down her real numbers for us on the podcast—including the size of her email list, and the number of sales she saw come in during her launch. This episode is really about embracing the very beginning of the business journey—when it’s all about those first sales, the three- and four-figure launches, and the tiny email list. There is SO much emphasis on the six-figure launches, but this is not where any of us start. We all start small and this is such a thrilling place to be! Fundam

Our guest today is Nicole Lebreux. Nicole is a yoga instructor, a whole-plant herbalist, a mom, and the founder of Nicole Lebreux Yoga and Wellness. One of our Inner Circle clients, Nicole is an inspiring example of what you can achieve when you take action and invest in yourself. She has achieved fantastic results by following the step-by-step process that we lay out in our Beta Launch Lab—our brand new course on how to launch a profitable digital product within 30 days.Rather than come up with excises, Nicole went through the course, got down to business, and made some money! Although she has a smaller email list and a not-massive following on social media, she still had a fantastic launch. We see SO people delaying an online launch because they believe they don’t yet have a big enough following. In this episode, Nicole debunks this myth by sharing her numbers, walking us through her beta launch process, providing tips on pricing, digital product curation, and community interaction. Most importantly, we hea

This episode of our show was inspired by a recent blog post by Seth Godin, titled “What Do You Own?” Today’s economy is rapidly shifting. The old capitalist model of going to school, getting into college, and settling down into one job for the rest of your life – is almost non-existent. There are very few jobs out there today that can provide an absolute sense of security.This is why we believe that everyone should be an entrepreneur, if not full-time, then at least as a serious side-hustle. If all we have to trade for survival is our time, that’s a really sad predicament to be in, and like Seth Godin says in his article, “If you own nothing but the next eight hours of your time for sale to the highest bidder, you may be disappointed in the bids you get.” There is nothing more empowering than creating something of your own, learning how to run it, controlling it, and experiencing money come in based on how hard you work and how much risk you’re willing to take. Today, we take stock of what we own by looking a

As we move into Fall, we honestly cannot wait to get down to more serious work and slide right back into high productivity mode. This is traditionally the busiest time of year for us. School is starting again, colder weather and the end of the year is looming, and it’s time to sip coffee and get down to business. It's the season for more work and there is literally no better time to get down to launching your first, or your new, online offering. These days, online courses have become akin to a business card and clients and students are increasingly coming to expect you to have some kind of dynamic online content. Online courses, membership sites, and group coaching programs can be an incredibly lucrative income stream. In this episode, we lay out the main reasons why now is a better time than ever to get started, so put that fear of failure aside and let's get things rolling!   Key Points From This Episode:   It is the season of more work! We love getting down to things in fall!   Online teaching and using t

On this episode of the show, we talk about mindset triggers that may be holding you back from making the kind of money you’re looking to make online. This episode is an important next step in our Women and Money Series, where we share the tough-love lessons we’ve learned about our own mindset traps and how limiting beliefs can drastically affect your ability to make money. We see these patterns, these excuses, these victim mentalities play out all the time online and in this episode, we take the opportunity to address the common thought patterns that get so many of us stuck in a rut. Here, we break down the Top 7 limiting beliefs/excuses we hear way too often:1. I can’t do what everyone else is doing.2. There’s so much free stuff out there...who’s going to pay for mine?3. Not embracing your inner salesperson.4. I won’t be able to figure it out.5. I’m not techie enough!6. Always telling old stories.7. I don’t really believe yoga teachers (or health coaches or spiritual teachers or personal trainers or ______ )

“I wanted the business more than I was afraid of the fear of not being able to pay the debt back.”  - Lori Kennedy   Our current series on women and money has encouraged many of you to reflect on your own money stories. During this process, you may have uncovered beliefs that are preventing you from reaching your full potential and this series is meant to unshackle you from these restraints through the stories shared by other women who have experienced similar circumstances.   In today’s episode, you’ll get to hear more about Lori Kennedy’s money journey, including her bold sales goals, her belief in the importance of women starting businesses, and why she gets frustrated when she sees women holding themselves back as entrepreneurs.   Given her level of success today, you may be surprised to hear that Lori is “not good with numbers” and even failed high school math, but she is living proof that obstacles like these are possible to overcome. Once an overspender, she shares about learning to view money and debt

In this episode, we discuss the benefits of joining a group coaching program and explain why being part of one can help fast-track your company’s growth. We have both served as students and as mentors in group coaching programs and we have seen the power that comes from working in community. We discuss the five key results we’ve observed within our Inner Circle community, from stress-free decision-making to feeling less isolated and more inspired. A group coaching program can also help you conserve your energy in order to allow you to focus on what’s really important to you. Starting a business is not easy, but being uncomfortable is often where the magic happens. So why not step out of your comfort zone, while being supported and mentored by those who have been through it all before? To learn more about the huge advantages of joining a group coaching program, tune in today!   Key Points From This Episode:    How groups help alleviate decision fatigue through mentorship and peer learning.   How being in a fa

Continuing with our women and money series, we are thrilled to share this recent interview with Claire Pelletreau—a Facebook Ads expert who runs a six-figure online business and hosts The Get Paid Podcast.   As you may infer from the name of her show, Claire loves to talk about all things money. Once a week, she sits down with entrepreneurs and asks them tough and very personal questions about their businesses. A standout from these episodes is her tradition of asking guests what they pay themselves—a question that most people would admit is quite uncomfortable.   In this episode, Claire shares insights about her own business journey and reveals what it’s like to ask her guests about money. We also get into why Claire believes paid ads are so important and how she manages her own success.   We absolutely love Claire's work and we both listen to EVERY episode of her show. It is so affirming and enlightening and we are grateful for her contribution to the broader money conversation. Enjoy the episode!   Key Poi