Podcast Success Secrets

In this episode, I have on Ryan Lee from the podcast Rise Up Live Free. He teaches people how to attain financial freedom in 10 years or less.We talk about finances, investing, and finding fulfillment through leading a purpose-driven life. Lee also shares the impact that podcasting had had on the business and his life.97% of traditional financial advice is dangerous, misleading, or outright wrong. This, according to Lee, is the belief that the company he co-founded is based on.The podcast, Rise Up And Live Free, has been a tremendous tool for their business to reach more people, build a community, network and get their financial freedom message out.Listen in to learn how a podcast can be a perfect medium to connect with a community and advance the reach of your network.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysHow 97% of traditional financial advice is dangerous and misleading (02:53)Life is finite, time is the asset (05:29)How to find fulfillment by leading a purpose-driven life (10:43

The reason many people don’t start a podcast is that they don’t know or aren’t sure when to start one.

Hosting a podcast as a husband and wife and the wife’s ex-husband to talk about some touchy topics such as divorce sounds like a scene straight from a movie.But this is what exactly my guests on this episode do with their podcast. They started their podcast as a way to talk about some of the issues that many people go through but find it hard to talk about.Remarkably, their life stories and experiences resonate with a lot of people who are going through the same things as well as giving people new perspectives. This has made their podcast quite popular and still going strong on the 90th episode.Tune in to hear more about their podcasting journey, their approach to the topics they talk about, lessons they have picked along the way, and what their biggest surprises have been in the podcasting journey.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysPodcasts give your followers new perspectives (01:18)Using your podcast to heal relationships (03:02)Podcasting lessons that Matt and Jessica have pi

Podcasts have grown in popularity over the last few years, and many businesses are leveraging their power and reach to get their voice out.In this episode, I take a look at the three most powerful reasons why podcasting as a medium is more important than other mediums and why you should be taking advantage of it if you aren't already.I also share my thoughts about why podcasting is not going anywhere and will only keep growing in the future.Tune in to learn more about the power of podcasts and why you should be taking advantage of it now!Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysHow a podcast compares with other mediums (00:45)How a podcast helps a brand differentiate itself from others (01:13)The importance of finding your voice and how podcast helps with it (01:31)Why long-form content is better and how a podcast helps (03:00)Podcasting is a medium, not a platform, and what this means (04:52)Additional ResourcesJoin our FREE Facebook Group, Podcast Success SecretsBe sure to follow me

One of the big fears that podcasters have is why people aren't listening to their podcast. This is a common problem to both new and existing podcasters who aren't seeing results.In this episode, I'll be listing the main reasons why this happens and how you can fix it so that you can start seeing some success with your podcast.With so many podcasts vying for listeners, these tips will make yours stand out from the crowd, so Tune In to learn about them, then implement them to your podcast and start seeing results.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysThe power of the hook and how to use it in your podcast (01:08)If you're speaking to everyone, you're speaking to no one (03:38)How to master one platform to get attention to your podcast (04:55)What's in it for your audience with your podcast (06:50)Why the quality of your audio and video matters (07:41)What makes your podcast unique to keep your audience engaged (09:11)Additional ResourcesJoin our FREE Facebook Group, Podcast Success Se

It was inevitable that Apple would eventually create a podcast subscription service. Up to now, podcast content has largely been provided free in America.This often leads to many podcasters wondering how to make money from their podcast. Other countries, like China, have a multi-billion podcast industry due to the subscription service. A podcast with an audience of 250,000 can make upwards of $8 million.Click Play to learn what I think about this move from Apple and how podcasters can take advantage of it once it is implemented.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysThe number 1 problem that podcasters have (00:01)Why it was inevitable that Apple would create a podcast subscription service (01:19)Why the podcast industry in China is way more valuable than in America (02:18)The best way to monetize a podcast (02:43)How a subscription service can affect podcast discoverability (04:19)Making better content for your podcast (06:09)Additional ResourcesJoin our FREE Facebook Group, Podcast

I get asked this question a lot by our podcast clients and other people why their guests aren't promoting their podcast after they interview them.There are 5 main reasons why this happens, but I have to mention that many people won't promote your podcast unless you are a big show or are in a position of authority.However, from my experience working with many podcasts, we have found some pretty successful hacks that will make your podcast guests promote an episode every time.Tune in to learn more about how we do it for our clients and get their guests to promote their podcast interviews all the time.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysWhy people won't promote your podcast (00:40)How to email your guests to get them share your interview podcast with their audience (01:24)How to tag people on social media to get them promote your podcast (02:43)Making your podcast interview questions unique and creative to get your guests to share it (03:54)How to make your podcast easy to share thro

It's been a while, actually 8 months, since I did a solo episode. The reason behind this is because podcasting should align with what you are building in your business. I shifted to interviews only because they had the biggest impact on the business. Interviews helped me be more consistent with producing good content.Creating solo podcast episodes is an opportunity to be more creative with the content and also think about the character I want to develop with my content, which is super important.  Tune in to hear about my plans for 2021 and what I have in store for Podcast Success Secrets and the business.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysWhy you have to align podcasting with what you are creating in your business (02:05)How to be more consistent with podcast content (02:40)What to expect in 2021 from Podcast Success Secrets (04:39)Finding inspiration for your podcast content and business (05:45)Understanding the type of character you want to develop with your podcast content (07

The way to stand out with your content is by crafting a powerful and clear brand message, then building a marketing plan that works, and finally inserting content into those strategies. This ensures that you skyrocket your brand growth, get the attention you want, and achieve your goals because you are providing tons of value with your content.Content is important, but the message behind it is even more important. The best way to go about creating content is by having systems and a team around you to build accountability.Tune in to this episode to learn more about creating powerful content that stands out and master your content marketing strategy. Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysHow to craft a powerful and clear brand message (05:52)Content is important, but the message behind it is even more important (06:44)Why having a podcast guest builds accountability (11:59)How to set up content creation systems and a team around you (12:57)Fitting the people, the processes, and the to

Memberships are a hot topic right now for people trying to grow a business or starting out something new. A podcast is a great way to get members and ascend them to your higher value ticket sales.The number one thing that you should be doing if you have a membership is to make sure you provide your customers with enough support and help them through their journey from their pain points to your promise.Besides support, engagement and quality of content are key to getting and keeping members. These three are more important than having lots of content for the sake of having content.Tune in to this episode to learn the top secrets of people who have big memberships and how they do it!Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysThe top causes why people don’t have good experience with memberships (07:26)The benefits of memberships to podcasters (12:07)Patreon Vs. Memberships: Which is best for podcasters (12:23)The top secrets to getting big memberships (14:51)Communication is the biggest cata

Prospecting is the skill, language, and activity of creating new connections and relationships. In the podcasting space, prospecting can help you get people to consume your content, get guests, and grow your audience.Prospecting is more like diet and exercise; no one argues if it works, the question is how to get yourself to do it and include it in your podcast routine.For podcasters, prospecting has a cumulative benefit that massively grows your podcast.Click play to learn more about why prospecting is excellent for podcasting and how to build effective habits around it.Key TakeawaysWhy Facebook is great for prospecting (04:22)Prospecting is like diet and exercise; no one argues if it works (08:14)How prospecting for podcasts builds a cumulative effect (09:49)The one message that boosts conversion by 30% (19:24)Building effective habits and routines around prospecting (22:00)Why you need prospecting as a podcaster (26:16)How to effectively listen to your audience to understand their pain points (28:30)Additi

Virtual summits have grown in popularity this year, mainly driven by the pandemic. Not only are they pandemic proof, but they also are a powerful way to reach your audience, build your list, and grow your business. Just like podcasts, the biggest distinction between a high level successful virtual summit and one that is not is the quality of content.A good way to have content that truly engages with people is by having expert guests that are passionate about what they talk about and bringing credibility to your event.One question that many people have is whether to have a free or a paid virtual summit. But a really good strategy we talk about is monetizing an existing list with upsells.Tune in to this episode and learn everything about virtual summits and how to plan and hold a highly successful one. Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysWhy virtual summits are powerful and how they have evolved over the years (03:57)The world record for virtual summits and how it went down (08:16)H

How to make your Podcast Content optimized for SEO from someone who works with Billion Dollar Brands and has 13+ years of experience!

We talked about the importance of mastering your content as a personal brand. We also get into some tactical content marketing strategies to grow your brand and business online.

Before starting a podcast, it is important for brands to have foundational research that helps them develop a competitive content strategy. Don’t just start a podcast because it’s a cool and trendy thing to do right now, but do it because your audience will appreciate the content, consume it, and even enjoy it.One common problem podcasters who are launching face is figuring out their audience in detail. Researching where your audience spends their time helps you understand what type of content they consume and how they like to engage.A great way to grow your podcast and build your audience is through cross-promotion and collaboration with other podcasters. In your outreach message, try to include a lot of information on why you think you are a good fit and how both your audiences will benefit from it.  Listen in to this exciting episode as we speak about some great content marketing strategies that will help grow your podcast and build your audience. Key TakeawaysHow to develop a competitive content strategy

Apple are soon rolling out a new update that will fundamentally change the paid ads landscape. Users will have to explicitly opt-in so that advertisers can track them and serve personalized ads while previously, this setting was on by default.People who depend on paid ads will be heavily affected by this update. Even though ads will still be here, most users will choose not to opt-in for personalized ads making them less effective for businesses.We believe that building your audience, controlling the narrative, and owning your traffic as a business will be the way to go. One of the most effective ways to achieve this is through a podcast

I'm chatting with Reena Watts about getting more exposure to your podcast by just collaborating with the right people and telling fun stories!

I brought on Samuel Donner, host of the Finding Founders, who also runs a creative podcast agency that works with podcasts that get millions of views! We'll be talking about creative production in podcasts, why it's important, and what you can do to help the appearance of your podcast content!Podcasting is one of the most effective platforms for storytelling! It helps build awesome relationships that contribute to a happier life. With the relationships and delving into communities, you can tell amazing stories about people that your listeners will connect with.To connect better with your listeners, you need to focus on the story and not yourself or the visuals, which is easier in podcasting than other mediums. This then allows you to immerse your audience in the story by stripping away the noise and getting their imagination going.As a podcaster, it is important to have a theme for your content. For every story, you should ask yourself what are you trying to emphasize and what your listener will get from it.L

My guest today runs a real estate business and is also a motivational speaker. He recently started a podcast for his real estate business, which has been very successful. He shares some podcasting tips and strategies that will help you optimize your podcast as a marketing tool for your business.Among the many benefits that a podcast has to your business is that it will help you reach audiences that you would never have reached in any other way. This is one of the reasons why Kevin is making bank for his business. In addition, having content that people want to listen to and being consistent works wonders.Another important tip for podcasters is being authentic. Just be yourself and talk to your listeners passionately about things they want to hear. To understand what they want, put yourself in their shoes. This is the way to connect with your audience and make your podcast awesome.Tune in to this episode as we talk about these tips and much more that will help your podcast succeed and MAKE BANK for your busine

The first question that you need to answer to grow your podcast is, what can you help people with? This is a pretty simple question that needs a simple answer. Identify what people are struggling with and how you can help them as a business or as a person.The next question, which is super important, is who the people you are going to help are. These are the people who need your help and are aware of the problem you are trying to solve and your solution. From my experience, such people are much easier to work with.After knowing what and who, the next question is, where do these people exist. This is the point where things begin to get tactical. Knowing where the people who need your help are; leads us to the next question of how you should engage them. If you want to learn more about this consistent, reliable, and predictable strategy that successful podcasts have utilized to grow, then Click Play on this episode.Join our FREE Facebook Group here: PodcastSecrets.CoKey TakeawaysWhat can you help people with (00